BSc Internatonal Business CommunicationAdd to shortlist
Business & Economics
Marketing
BSc Internatonal Business Communication
3 years
€2143 pa
Programme profile
This programme is new, taught through English, for 2016.
In the programme, you combine the study of communication processes in (international) organisations with the study of a foreign language (English, French, German, or Spanish). The programme is characterised by a strong focus on inter-cultural and multilingual communication. You will gain insight into (inter-cultural) communication, marketing communication and management, so as to prepare you for a (communication) career in the international business world.
In the foreign language modules, you will develop your business communication competence in one of the four foreign languages and gain a thorough understanding of the culture of the countries where the language is spoken. These modules are content-based, which means you will be working on realistic projects relating to questions and issues in international (business) communication, such as organising the promotion for an international trade fair, exploring a foreign market for a product, designing an advertising campaign in the foreign language or developing a communication plan for a foreign start-up company.
Entry Requirements
Three A-Levels & three GCSEs
A-Level French or German, if you wish to study these languages. No language requirement to study Spanish.
Six passes at Leaving Certificate [inc 2 x H4]
H5 French or German, if you wish to study these languages. No language requirement to study Spanish.
No
No
Yes: Letter of Motivation
Students who don't meet the above language conditions must satisfy the following minimum requirement: a Goethe-Zertifikat at CEFR level B2 or TestDaF at CEFR level B2-C1,or a French Certificate DELF (junior) at CEFR level A2
01 October
01 July
Join us on Facebook